Ultimate Guide to Search Engine Optimization: Drive Traffic, Boost Conversion Rates and Make Lots of Money (Entrepreneur Magazine's Ultimate Guides)
List Price: $29.95Amazon.com's Price: $19.77 You Save: $10.18 (34%)as of 03/14/2010 05:40 EDT
Availability: Usually ships in 24 hours
Binding: Paperback
Dewey Decimal Number: 658.872
EAN: 9781599181691
Edition: 1
ISBN: 159918169X
Label: Entrepreneur Press
Manufacturer: Entrepreneur Press
Number Of Items: 1
Number Of Pages: 240
Publication Date: March 13, 2008
Publisher: Entrepreneur Press
Studio: Entrepreneur Press
Features:
Related Items:
Browse for similar items by category: Click to Display
Editorial Review:
Product Description:
Turn Your Website into A Marketing Powerhouse!
Author and search engine optimization (SEO) expert, Jon Rognerud unlocks the mystery of SEO and removes the fears of intimidating technology with this step-by-step guide to building a fully optimized web site and a successful, traffic-driving SEO campaign.
Begin by learning how to lay the foundation of your SEO campaign, from building your web site to identifying your market and creating web-savvy content. Next, master the implementation of SEO tools and tactics, including keyword research, linking, and submitting to search engines. Then learn how to apply proven strategies, including using social media, pay-per-click, paid advertising, landing page conversions and much more. This is your guide to gaining exposure and creating a buzz big enough to put a lot of money in your pocket!
Learn how to: - Create an attractive website with SEO-enriched content
- Choose the right keywords and create an effective seed list
- Use effective tools to identify and attract quality traffic
- Safeguard your site from becoming spam
- Use cutting-edge tactics to gain exposure and land on page 1 of Google
- Create relationships with other sites through linking
- Use social media sites within your online marketing plan
- Turn traffic into sales
Everything you ever needed to build a website and get results is right here-all in one place!
Average Rating: 
Rating: -
I went looking for a book that could instruct me on the ins and outs of search engine marketing (SEO). After spending some time reviewing the options, I decided to purchase Mr. Rognerud's book and am thoroughly pleased with my choice. I found his book to be extremely informative and helpful in terms of how to set my web site up to rank higher on search engines and drive more traffic to my site. As a bonus, I also learned a great deal about click through marketing, a subject totally foreign to ... Read More
Rating: -
This book is great for novices who don't know a lot about SEO because it's really easy to understand and contains tons of practical advice. I found it very useful, and my website moved up in the rankings almost immediately after I started implemented what it said. I can't wait to try other tips in the book and see what more great results I get!
Rating: -
This is a great book for anyone new to SEO and/or Internet Marketing. Currently, I am in the process of publishing my first web site and feel confident that all the bases are covered since implementing the strategies found in this book. Highly recommend this book to anyone wanting the latest and greatest in SEO strategy!
Rating: -
Jon Rognrud's writing style was compelling and to the point. I enjoyed his direct approach to providing so much useful information. As a business owner who does not have an abundance of free time, this book helped me focus on the tasks at hand to promote my consulting business online. As I prepare content for my new website, the insights into keywords, a seed list, social media sites and other tips to improve my SEO and SEM will be invaluable. Good job!
Rating:  -
This SEO guide favors natural search over paid search. And half of the book is devoted to indirect topics.
This guide has some SEO good content but stops short. As Amazon points out, the book is illustrated, but the illustrations are not of SEO examples. And they're so faint and small as to be illegible. The book is missing examples of SEO in general. For example, what's the best way to work meaningful hypertext into a backlinked article? What's the best way to avoid a duplicate content ... Read More
|
